Wacoal

Wacoal is a globally recognized lingerie brand renowned for its commitment to providing women with luxurious, well-fitting undergarments that combine comfort and elegance. Founded in Japan in 1949, Wacoal initially started as a small company, and is now a global lingerie giant. Over the decades, the brand expanded its offerings and became synonymous with high-quality lingerie known for its superior fit and craftsmanship. In the 1980s, Wacoal Corporation expanded internationally, establishing a presence in the United States and Europe. This expansion allowed Wacoal to reach a broader audience while maintaining its reputation for producing bras and underwear that focuses on both functionality and fashion. Wacoal's success lies in its dedication to innovation and technology. The brand uses advanced materials and techniques to create bras that offer exceptional support and comfort. Their bras are known for features such as seamless cups, underwire support, and innovative fabric blends that provide a smooth, flattering fit. Wacoal's lingerie collections cater to a diverse range of body shapes and sizes, offering bras in various styles from everyday basics to sophisticated designs adorned with lace and embroidery. The brand's commitment to inclusivity is evident in its extensive size range, which accommodates both standard and plus sizes, ensuring that every woman can find a bra that fits perfectly. Today, Wacoal continues to be a leader in the lingerie industry, recognized for its timeless elegance, superior quality, and commitment to women's comfort and confidence. With a rich history rooted in craftsmanship and innovation, Wacoal remains dedicated to creating lingerie that celebrates the beauty of every woman's body while offering unmatched support and style. The Wacoal family includes the brands Elomi, Fantasie, Freya and goddess. Each brand caters to somebody different, and the wacoal brand itself being the most luxurious out of the family. Shop wacoal now on Lissie Lingerie.